DISTINGUISHING BETWEEN FAKE AND GENUINE PRODUCTS: QUALITY OF AN INTELLIGENT CONSUMER

This fast growing market has also resulted in fast growing piracy. Everywhere one sees they can see piracy as the markets are filled with fake products and these do not have a criteria because one can get fake products in all sections be it small consumer daily products like salt, detergent, edible items or big brands of clothing or accessories etc. When in haste it’s very difficult to identify a fake product and when one sees it carefully after coming back and then realize that they have been ripped off.

"It is better to be safe than sorry" is a famous saying that follows in this case as well because its only the consumer who can prevent themselves from being ripped off and cheated. The precautions which have to be taken by the consumers are not very tough and as follows:

1. Stay alerts while buying any product and not be lost in some other world as this gives the chance to fool the consumers.

2. Know the in and out of one's choice of brand as it lowers down the risk of getting fooled as small changes made by the pirates can easily be identified then and those products will not be bought by the consumers.

3. The packaging of a product speaks volume as of the packaging in cheap and low quality then higher chances are that it is fake.

4. The place where you buy the product from also tells a lot because if it’s not registered showroom for big brands then it might be fake and for small products it might be fake when it’s a small or unregistered dealer.

All the above points help to distinguish between the fake and genuine products and can help the consumer from being fooled.

However, there are situations when consumers get cheated and they feel helpless and in these situations they generally give up thinking that there is no way out from the mess. There is a notion that one has to follow lengthy process in order to register their complaints and will have to wait for decisions in consumer courts. This is the major cause because of which 'n' number of consumers do not report fake products and do not file a complaint.

For all these complications there are many on-line portals which has come up and are very reliable and easily accessible and Brands and Fakes is one such on-line platform which acts like a genie for the consumer complaints and provide best solutions for the complaints. So when the action against the pirates is just a click away then why take so much of pain. Even if one is fooled that does not mean that they cannot get justice. Read more at BrandsandFakes.

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